Tag Archives: im

Google Hangouts And BBM: A More Social IM

Last week was marked by two interesting announcements concerning instant messaging (IM).  First, BlackBerry announced that its signature Messenger app is gaining a Channels functionality that comes across as a Facebook/Twitter mash-up, and that it’s coming to Android and iOS this summer.  Later, Google announced their revamped Hangouts strategy to unify and enrich IM across its different platforms and offerings.  In this post, I explore some of the commonalities between both strategies, as well as single out my perceptions about the main drivers behind these changes at both companies.

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